You shouldn't have
to build this
alone.
For the founder with real momentum, real vision, and real taste. One who is ready to stop making every brand decision alone.
This is for you if —
You're outgrowing the DIY era.Your brand is gaining real traction and you know it's time to treat it like the serious thing it's becoming.
You're making decisions alone.Every launch, every pivot, every partnership — it all runs through you, and the weight of that is slowing you down.
You've been let down before.You've hired talented people who didn't get it — or strategic people who weren't yours. You're done explaining yourself.
You're ready to ascend.Not just maintain. Not just catch up. You want someone beside you as you grow into the brand you've always known this could be.
What we build together
60 minutes of focused thinking together. We plan launches, make brand decisions, set direction. You leave every call knowing exactly what to do next, and why. Each session closes with a shared recap note — decisions made, priorities set, next steps clear. You take the direction. Your team takes it from there.
Reach me between sessions via voice note or text for time-sensitive decisions and gut checks. When you need a second brain before you say yes to something, I'm there. No ad hoc calls, no lag time.
A focused one-page north star delivered at the top of each month: where your brand is, where it's going, and what to prioritize in the next 30 days.
I shape the strategic layer of your content — themes, narrative arc, timing, story. What gets made is executed by your team. I make sure it says the right thing.
Every launch gets a strategic lens before it goes out. We map the arc together: the buildup, the moment, the follow-through. Nothing lands flat.
Before you say yes to a collaboration, press opportunity, or new direction, we talk about whether it's right for where your brand is going.
This retainer is for strategy and direction. Not production. Graphic design, copywriting, and social management are not included. My time is your strategic layer. That distinction is what keeps the value of our relationship exactly where it belongs.
What I do have is a trusted network of designers, photographers, copywriters, and creatives I've worked alongside for years. When you need someone, I'll connect you with the right person — vetted, briefed, and aligned with your brand. You're never left to figure that out alone either.
Co-founder energy.
Without the equity.
Most founders don’t find a partner who truly holds the vision with them until much later in the journey — if ever. Someone who challenges the thinking before it goes public, keeps the brand from drifting every time life gets loud, and shows up not just for the big launches but for the quiet decisions in between that shape everything.
That’s what this is. Not a service. Not a vendor relationship. A partnership built on trust, taste, and the shared belief that your brand is capable of something greater than where it stands today.
A founding rate for the right two.
This rate reflects where I'm building from, not where I'm going. In exchange, I ask that you show up fully and be open to sharing your experience as this offering grows.
Ready to stop deciding alone?
Two founding spots. A rate that won't exist again. If something in you said this is it — trust that.
Let's Talk